Like a lot of other people, I’m in the midst of creating a profile for the new mormon.org campaign. The idea is that most people out there don’t know any Mormons well, and that factor is the single biggest determinant in whether or not someone’s receptive to hearing our message. Therefore, the Church is sponsoring a mostly one-way social networking site where Latter-day Saints can post profiles and our future friends out there in cyberspace can start getting to know some of us.
This is a great idea, and it gives me what I hope is also a great idea.
We should have a similar site to reach out to inactive Church members.